Plant-Based Food Branding Spot Illustration

The client is a startup opearting in a fast growing meat alternative market, they have developed a delicious range of plant-based food products aimed at vegans, vegetarians and flexitarians alike.
My challenge was to support the new identity and help bring elements of the brand narrative to life through illustration.

*This was the brief set by Fiasco Agency
for the Branding Illustration Challenge hosted by Inkygoodness